Digital Public Relations

Turn Industry Buzz into Lasting Authority

Journalists, analysts and algorithm updates never sleep—and neither can your brand visibility. So Good Digital orchestrates Digital PR campaigns that secure headline coverage, high‑authority backlinks and influencer shout‑outs, so you own the conversation while competitors chase it.

Is your brand getting the spotlight it deserves?

Great stories, no media traction

Targeted outreach puts your news on editors’ desks at the right moment.

Organic traffic growth has stalled

Authoritative backlinks lift rankings and domain trust.

Social mentions lag behind rivals

Influencer partnerships and newsjacking spark share‑worthy chatter.

Press lists are out of date

Always‑fresh databases and relationships keep pitches relevant.

Hand us the megaphone focus on the milestones

News‑worthy angles crafted from product launches, data insights and thought leadership

Curated journalist shortlists and personalised pitches for maximum pickup

Integrated backlink strategy to power SEO gains alongside brand mentions

Real‑time monitoring and rapid response to breaking trends and enquiries

Professional Digital PR solutions

Angle mining &
pitch development

We extract unique data points, customer success stories and expert POVs, shaping them into hooks journalists can’t ignore.

Relationship‑driven
outreach

Seasoned media specialists nurture genuine connections—no spray‑and‑pray databases—leading to higher open rates and faster coverage.

Link‑building with
substance

Content syndication, guest posts and digital exclusives earn contextual backlinks that search engines (and readers) trust.

Influence beyond the
press room

Strategic collaborations with niche influencers, podcasts and webinar hosts expand reach where your buyers already hang out.

How it works

1 Step

Narrative discovery

We map your unique value, data assets and upcoming milestones.

2 Step

Media blueprint

Priority outlets, journalists and influencers agreed in week one.

3 Step

Pitch & publish

Custom angles pitched; follow‑ups managed until coverage lands.

4 Step

Amplify & link‐build

Secured stories fuel social amplification, newsletter highlights and evergreen backlinks.

5 Step

Measure & iterate

Coverage quality, referral traffic and authority metrics feed into the next campaign cycle.

Have more questions?

Everything you need to know about Digital Public Relations with So Good Digital. Can’t find the answer you’re
looking for? Chat with our friendly team.

What is digital public relations?

A data‑driven blend of media outreach, content marketing and SEO link‑building designed to earn online coverage, authoritative backlinks and brand mentions across reputable sites and social channels.

Who benefits most from digital PR?

Any brand that wants to boost visibility, strengthen domain authority and position itself as a trusted voice—whether you’re a scaling start‑up or an established enterprise entering new markets.

How is digital PR different from traditional PR?

Traditional PR focuses on offline publications and broad press releases. Digital PR tailors stories for online outlets, prioritises backlink quality and leverages real‑time analytics to refine outreach.

How long does it take to see results?

Initial coverage often lands within four to six weeks, while sustained authority and organic‑traffic gains build over several campaign cycles.

Will digital PR improve our SEO?

Yes. High‑authority backlinks from relevant publications signal trust to search engines, helping lift rankings and organic reach.